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WhatsApp Harambee: How Zenlipa Turbocharges Giving in Kenya

Kelvin Mwenda

Jan 18, 2026

4 min read

The spirit of "Harambee" has never disappeared; it has simply migrated. In 2026, the village meeting under a tree has been replaced by the ping of a WhatsApp notification.

According to the 2025 Giving in Kenya Report by the Charities Aid Foundation (CAF) and KCDF, Kenyans are exceptionally generous, with 86% of the population donating money in 2024, surpassing both global and continental averages. Crucially, 64% of those donations went directly to individuals and families in need rather than formal charities.

This data points to a massive, informal economy of kindness occurring within our personal networks. The primary vehicle for this? WhatsApp. Here is why fundraising on WhatsApp is saving Kenyans time, and how Zenlipa has tailored its platform to be the ultimate tool for the "WhatsApp Harambee."

1. Speed Meets Trust: The "Warm" Network

Fundraising on WhatsApp works because it taps into pre-existing trust. The Giving in Kenya report highlights that "supporting the local community" is a primary motivation for 50% of Kenyan donors. When a request comes through a WhatsApp group - be it a wedding committee, a medical emergency, or a funeral arrangement - it comes from a known contact.

However, the "manual" way of doing this is slow. Scrolling through M-Pesa messages to tally contributions is tedious and prone to error. Zenlipa bridges this gap by allowing organizers to generate a single, shareable link. This turns a chaotic group chat into a streamlined fundraising engine, saving organizers hours of manual reconciliation.

2. Transparency: The Currency of Modern Giving

One of the most critical findings in the Giving in Kenya report is the demand for transparency. A staggering 61% of Kenyans say they would be likely to give more if they knew more about the results and impact of their donation.

In the context of a WhatsApp fundraiser, "transparency" means knowing: How much has been raised so far? Is my money actually reflected in the total?

Zenlipa addresses this head-on with Real-Time Donation Tracking. Unlike the old method of waiting for a treasurer to update an Excel sheet once a day, Zenlipa provides instant feedback. When a donor in the WhatsApp group clicks the link and pays via M-Pesa or card, the campaign total updates immediately. This instant gratification creates momentum, encouraging others in the group to "match" the energy.

3. Broadening the Circle: From Local to Global

While Kenyans love to give locally, the diaspora is a massive untapped resource. Zenlipa stands out by handling all major payment modes, including Credit/Debit cards, not just mobile money.

This is vital for WhatsApp fundraising. A link shared in a family group can easily be forwarded to a cousin in the UK or the US. With Zenlipa, that cousin can donate instantly using their Visa card without needing a Kenyan SIM card. This aligns with the Giving in Kenya finding that international charities are highly trusted (50%) often due to their reach; Zenlipa brings that same global accessibility to your local Harambee.

4. Coming Soon: The Future of Interactive Fundraising

Zenlipa is already the fastest way to fundraise on WhatsApp, but the platform’s roadmap promises to take engagement to the next level. Two key features are set to be rolled out soon to further "gamify" the giving experience:

  • Campaign Milestones: The Giving in Kenya report notes that Kenyans are frequent givers, with 21% of donors giving 12 or more times a year. To keep this engagement high, the upcoming Milestones feature will allow organizers to set visual targets (e.g., "50% raised" or "Deposit Paid"). This will show donors progress visually, encouraging them to help reach the next level.
  • Peer-to-Peer (Affiliate) Fundraising: Soon, Zenlipa will allow organizers to enlist friends to actively push the campaign. Imagine committee members having their own unique tracking links, competing to see who raises the most from their personal networks. This feature will turn passive group members into active fundraising agents, exponentially increasing reach.

Conclusion: A Platform for the Culture

The data is clear: Kenyans are generous, community-focused, and frequent givers. But they are also busy. The friction of copying M-Pesa numbers and waiting for manual receipts is a relic of the past.

Zenlipa Fundraising has positioned itself as the best companion for the WhatsApp generation. It provides the credibility donors crave, the speed organizers need, and the transparency that builds trust. In a world where 86% of us are ready to give, Zenlipa ensures that the act of giving is as easy as sending a text.

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